2007年标志设计趋势密码
作者:QUESTER 专题来源:蓝色论坛 点击数: 更新时间:2007-1-25
8. People
AOL's little man has some company, with others creating buddies to include in their Logos. For companies that bring people together, these genderless little people are shown in pairs or groups. They provide a visual indicator of coming together. Others show just one of these symbols, usually as an avatar for their customer. Anyone looking for other people can be sure they've found them when they see a Logo with a buddy.

8. 人形
美国在线的“小人”已有了几个军团,和其他正在创建的好友一起都归属在它的Logo旗下。军团将人聚在一起,把这些搞不清性别的人成对或成组排列。他们为“聚在一起”提供了这样一个视觉指示。有些公司的Logo只展示符号中的一个,这通常作为他们客户的偶像。任何想找人的人,当他们看到有这个Logo的哥们,就能确信自己可以找到队伍。
9. Transparency
Transparency is still hot. Again, many may gasp as the mere though of using a shadow, but this updated version is nothing like the shadow boxes that have plagued generic design. These Logos invoke images of blending together. Some, like the two transmission bubbles that seem to be popping out the little people in the BlueDot Logo, can symbolize communication, or a sort of overlapping and blending of ideas. Others are a Venn diagram, showing where the company fits, such as Zopa.

9. 透明效果
透明效果仍旧热门。强调一下,很多人的需求只不过是加上个相框样的东东,但是这个“升级版”一点都不象相框那样是令人厌倦的普通设计。这些Logo让图像混合在一起。有些,象是两个传送的泡泡,它们看起来象是要把“小人”弹出来(见BlueDot的Logo),它可以象征沟通,或者 观念的混合 和 重叠的排序。另外的看起来象“交集图”(Venn diagram),展现出什么是公司的业务范围,就像 Zopa。
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